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  • The Fruit Juice Drink Manufacturing industry includes businesses that process, blend and package their own fruit juice drink products for the consumer market. They are also referred to as converters.

  • There are five types of juices sold in the market, namely: fruit juice; fruit juice from concentrate; fruit nectar; concentrated fruit juice; and dehydrated or powdered fruit juice.
  • Dabur and Pepsi Foods arenít the only companies that are moving into overdrive in the juice business. As Indians take bigger swigs than ever before of packaged juices a slew of companies are hoping to grab a share of the action.

  • The swift growth in the market is attracting newcomers like Mother Dairy which recently launched the Safal brand of juices. Safal is currently available in orange, mixed fruit, grape and an orange-apple combination.

  • The fruit drink market (juice accounts for 30 percent, nectar is 10 per cent and fruit drinks are 60 per cent of the market today) has grown at a 20 percent to 25 percent rate.

  • The Dairy and Fruit Juices Industry in Dubai is expanding at a rate of 10 per cent annually and currently meets 56 per cent of the demand in the UAE, according to a recent study by the Department of Economic Development (DED), which identifies UHT juices and UHT milk as products that have great potential for export.

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